Monday, September 22, 2008

Magazine article- The colourful life




Article: The colourful life

Magazine: Home Concepts (Singapore)

Issue: June, 2007

I was flipping through one of my collected magazines, there is an article about my project which is not well designed.

Cover page of the article layout is un-balance, as the image takes most space of the page. Page balance refers to having comparable visual ‘weight’ on both sides of a page. (Reep, 2006) Half of the title of the article is placed on the image and the colour is blended into the image. Thus, the tile is not eye-catching enough. Choose colours that reinforce your message and appeal specifically to your intended audience. (Reep, 2006) The short description next to images on 2nd page uses script typeface. It appears very difficult to read and easy to miss out the information. Typeface should be appropriate to readers and purpose. (Reep, 2006) The small column of text on every image is too small to notice. Some are not clear as they are blended in with the background image. Layout is not consistent as well, as there is no white space below the image on 4th page.

In overall, the 1st impression of the articles in this magazine is not attractive and appearing.

Reference

Reep, DC 2006, ‘Document design’, Technical writing: principles, strategies and readings, 6th edn, Person/ Longman, New York, Chapter, pp.135-160

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